Now Available Direct Insurance Billing*


Free shipping over $100

Our lens selection includes the latest available technology from manufacturers such as Zeiss, Hoya, Essilor and Nikon. We pride ourselves on being able to provide the best product available dependent upon your prescription, visual needs, lifestyle and budget.


Digital Lenses

“Digital” is the new buzz word to describe progressive lenses which are made with modern CNC lathe technology. Many so called digital lenses only have the front, or the back surface produced this way. The opposite surface often produced using inferior lathe, or molding technology. It is important to know that just because a lens is called “digital”, doesn’t mean that it is good.

Blue/Violet Light

A particular range of violet coloured light has been found to cause cumulative retinal damage. Outside you can protect yourself from this light with quality sunglasses. Unfortunately, the LEDs which are used as light sources for all our consumer electronics including TVs, phones, computer screens, pads and tablets, have a peak in their output at exactly this dangerous colour of light. We need protection inside as well. This is particularly true with younger people as their use of these devices means that their exposure is higher. Our lens manufacturers have developed special coating and tints which will reduce your exposure to this bad light.